Email Marketing Analytics and Dashboard

Email Intelligence gives Odoo marketers the analytics, engagement and deliverability layer that native Email Marketing leaves out. You send campaigns the same way you always have, and every open, click, bounce and attributed sale lands on one screen, ready to read by date range and by campaign.

What it does

Native Odoo email reporting stops at opens and clicks. It does not tell you which campaign made money, what devices and countries your readers use, who is worth emailing again, or whether a subject line, a button or your sending domain will hurt the campaign before it goes out. This module answers all of that. It captures every open and click with device, browser and geography, attributes confirmed sales revenue back to the campaign through UTM tracking, scores every contact by how engaged they are, and checks both your email content and your sending domain before you press send. Everything lives in one Email Intelligence app with its own performance, executive, comparison, link, device, geo, send-time, funnel, engagement, health and deliverability dashboards. It reads only your existing mailings and traces, so there is nothing new to import, and you can drill from any number straight to the Odoo records behind it.

Who it's for

Teams that run real email marketing in Odoo and are tired of reporting that stops at opens and clicks. Marketers get revenue and ROI per campaign instead of vanity metrics, a clear picture of who to keep emailing and who to suppress, and a pre-send check that catches a weak subject, a low-contrast button or a missing SPF record before the campaign is gone. It fits any business sending newsletters, promotions or lifecycle emails from Odoo, on Community or Enterprise, and pairs naturally with the CRM so the sales team sees engaged contacts without leaving their pipeline.